KOKUYO DESIGN AWARD 2021
Organized by KOKUYO Co.,Ltd.
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Grand Prix (one from all entries) ¥2,000,000 (about $18,000) Merit Award (three from all entries) ¥500,000 (about $4,500) / winner
The KOKUYO DESIGN AWARD is an international competition for user-centric product design, where the best of the best are actually put on the consumer market. This year’s theme is “POST-NORMAL”. The target designs that we want to receive are for “stationery, furniture and all items generally used in working, learning and living scenes”. As all items generally used in everyday life are included in the target design areas, we are expecting the submission of flexible ideas, not only in stationery and furniture which are the main product categories of KOKUYO. The three criteria for judging the entries are whether they “propose new value”, “The design’s level of completion” and have the “feasibility of commercialization”. The entries will be comprehensively evaluated in terms of the following: being in keeping with this year’s theme of “POST-NORMAL”, proposing a product design with a high level of completion, and showing that feasibility of commercialization has been properly considered.